The automotive supplier market is a central pillar of the German economy. The German industry is mainly characterized by medium-sized companies. German automotive suppliers are also world leaders in this field. However, the industry is under great pressure and faces drastic challenges: Innovation, investment, process reliability, digitization, globalization - core concepts that interlock. Small and medium-sized companies in particular, however, have to overcome higher hurdles here.
Cost pressure is constantly on the rise, as German automobile manufacturers want to further reduce their costs. Therefore, there is - unchanged - a high pressure to adjust to realize productivity gains through process improvements. In addition, competition in the Far East is growing steadily and environmental and safety standards are becoming stricter. In addition, there are brand-specific issues ("diesel gate" or "off-gas gate") where a transfer effect is feared. A further challenge is finding qualified personnel: competition for skilled workers is intensifying as a result of demographic change and changing career choices. New technical trends such as e-mobility and digitisation will also change the industry.